Dress The Day Boutique started with two women who were looking for a better online shopping experience. Noura and Anna felt that women of different shapes, sizes, and ethnicities were underrepresented in the e-commerce boutique space, and that it was difficult to find dresses that would be both fashionable and versatile enough to take from work to going out. They also knew how important it was to be able to wear these dresses with the confidence needed to accomplish whatever the day brings. And so, Dress The Day Boutique was born.
It became their mission to find these kinds of dresses in a range of styles, and to have their diverse group of friends model them so that different types of women can see themselves wearing them.
